Reactivem

Graphic design

Design of the “Reactivem, Reaccionem i Retrobem-nos” campaign promoted by the Aldaia City Council.

A campaign born with the goal of reconnecting the neighborhood, emotional, and municipal fabric after the DANA, with the intention of mentally and psychologically healing collective spaces. The letter R, for Resilience, for Network, for Resist… is a metaphor for the people behind each action and who make everything possible again. A reunion for and by the community, allowing us to look at each other and find ourselves again.

A direct and clear graphic that encompasses the different actions that will be carried out throughout this cross-cutting campaign, such as “Sanem Comunitat.”